Tag Archives: best vegan makeup

3 Steps to Flawless Coverage

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Your time is precious and so is your counterspace. You have things to do and people to see and you need a morning routine that is fuss-free and fool-proof. Want to know how we achieve Flawless Coverage in Three Easy Steps using our nontoxic, all-natural cosmetics?

W3LL PEOPLE's plant-based, non-toxic Bio Tint Multi-Action Moisturizer

Prime, Perfect and Protect – Your skin is going to love the multi-tasking benefits of our Bio Tint Multi-Action Moisturizer. Simply blend 2-3 drops of our Bio Tint Multi-Action Moisturizer into skin to help even your skin tone, prime the skin for foundation, and add a layer of SPF 30 environmental protection. Bio Tint uses organic coconut oil, ginseng and algae to nourish skin and broccoli seed oil to smooth and prime your skin.

W3LL PEOPLE'S non-toxic, plant-based Bio Correct Multi-Action Concealer

Cover, Conceal and Correct – Our Bio-Correct Multi-Action Concealer is your secret weapon! Bio Correct provides instant and long-lasting coverage for existing blemishes, dark circles or hyper-pigmentation, while also depuffing, brightening and improving skin with a robust cocktail of organic algae, coffee, pomegranate and anti-aging peptides! Tap the whipped mousse formula into under eyes, onto sunspot and over any redness or discoloration for coverage that both covers and works to correct.  
W3LL PEOPLE'S non-toxic and plant-based Bio Brightener Invisible Powder

Buff, Beautify and Brighten – Finish by quickly buffing a light layer of our Bio Brightener Invisible Powder over your entire face using small, circular motions and a Kabuki Brush. The crushed freshwater pearl powder in our Bio Brightener Invisible Powder melts naturally into skin, creating a soft-focus finish that minimizes pores and softens fine lines while also helping create a naturally luminous glow.

W3LL PEOPLE's 7-in-1, plant-based, vegan, non-toxic Bio Booster Facial Serum

Hydrate, Heal and Highlight –  Want to work some plant-based skincare into this get-up and glow morning routine? Simply press 2-3 drops of our Bio Booster Facial Serum into skin either before or after finishing the above steps. Applying it first will help wake skin up, prime it and allow the serum to combine with the Bio Tint for a semi-sheer serum foundation. Pressing the oil into skin as a final step will help add a beautiful glow and finish to the overall look. Bio Booster has a powerful 7-in-1 botanical formula that is loaded with good-for-you ingredients that your skin will love, such as turmeric, sea buckthorn, rose hip, pomegranate, algae, jojoba, macadamia oil, olive oil, broccoli and carrot seed oils and more! 

These three products are all you need to achieve a smooth, glowing complexion in minutes, while simultaneously providing your skin with nourishing hydration and SPF 30 protection that will shield your skin from environmental stressors throughout the day. Head to our website to shop these classics and BE W3LL!

7 Reasons So Many Women Switch to W3LL PEOPLE Plant-based Cosmetics

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W3LL PEOPLE Founders Reneé Snyder, James Walker and Shirley Pinkson.

By now we hope you’ve heard of our supercharged, plant-based, nontoxic cosmetics. But perhaps you’re still on the sideline, watching as your friends and favorite green beauty gurus flash our products on their Instgram Story, wondering if making the switch to cleaner, healthier beauty is truly for you. Our beauty dream team consists of a veteran makeup pro, wellness visionary and cosmetic dermatologist , and we developed each product to meet our high standards for health, performance and environmental impact. Read below to discover the 7 Reasons So Many Women Switch to W3LL PEOPLE Plant-based Cosmetics.

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1. Authentic, premium quality, plant-based ingredients.
We believe luxury isn’t based on arbitrary prices and empty promises, but product quality and authenticity. That’s why W3LL PEOPLE cosmetics are expertly crafted with nutrient-rich, beneficial botanicals such as green tea, turmeric, pomegranate, rosehip, and broccoli seed oil. Each is painstakingly selected and tested by W3LL PEOPLE Green Beauty Pros for purity and efficacy.

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2. Natural cosmetics that out-perform their toxic competition.
What we put on our body goes into our body. For W3LL PEOPLE the choice is clear: if ingredients represent potentially harmful side effects, we don’t use them. Best-sellers like The Expressionist Mascara and Bio Tint Multi-action Moisturizer with SPF 30 are just two of our award-winning, game changers that prove conventional makeup falls short by comparison. Our ingredient labels draw praise from the biggest natural beauty advocates, while makeup junkies don’t miss a thing from the toxin-laden brands they once thought couldn’t be beat. Bottom-line, we don’t use natural ingredients just because it’s the right thing to do, but because they’re better.

“Quite frankly, I was shocked to find out how excellent this mascara is. The quality is the best I’ve ever used.” – Gwen

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3. Hybrid products that deliver cosmetic results and skincare benefits all-in-one. 
Our entire collection is designed for the modern woman searching for simple, natural, nontoxic cosmetics that work. All W3LL PEOPLE cosmetics include rigorously-tested formulas powered by nutrient-rich, hydrating natural and organic ingredients designed to deliver effective results. This strategy creates multi-tasking beauty products that act like makeup, but provide serious skincare benefits. We know you’ll appreciate your glowing skin, and the extra space in your vanity.

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4. Less is more.
Our minimalist makeup approach drives everything about our brand, not least of which is the highly curated selection of products itself. You’ll be delighted by our foolproof, multi-tasking cosmetic essentials cleverly designed to deliver natural, flawless, glowing skin simply and easily. Give us five products and five minutes and you’re going to look like yourself, just better.

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5. People, Press and Pros can’t get enough.
Hundreds of thousands of ‘W3LL BEINGS’ are buzzing about their beautiful, glowing faces on social media. Checkout our #BEW3LL hashtag and you’ll see what we’re talking about. Top beauty pros are also feeling the good vibes with recognition ranging from the coveted Allure Best of Beauty Awards to Well + Good’s Must Haves and the EWG/Skin Deep’s Verified List.

“Finding a bronzer that imparts a natural-looking, sun-kissed radiance can be a challenge. So when we discovered that this one does exactly that and includes organic, good-for-your-skin ingredients, we basked in the glow. After blending a tiny amount of the loose powder onto our cheeks, forehead, and chin, the result was a no-makeup makeup luminosity that looked like our skin, only healthier.” – Allure Magazine

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6. Makeup with nothing to hide.
No need to scour ingredient labels over here! You can buy our products with confidence knowing our brand is built on ingredient transparency. This means you can find every single ingredient in our product on the packaging, or on our web site.This comes with a commitment to do our very best in avoiding any, and all, ingredients with a questionable track record when it comes to both sustainability and toxicity. Instead of using non-renewable petrolatum and petroleum-based ingredients like propylene glycol and dimethicone, we stick to plant-based ingredients that are safe, renewable and biodegradable. Don’t take our word for it. Our products are EWG Verified–the recognized gold standard for third party health and safety certification. Visit the W3LL PEOPLE Ingredient Page for more information, including a snapshot of the more than 1,500 nasty ingredients to which W3LL PEOPLE says buh-bye.

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7. Triple threat: veteran makeup pro, wellness visionary and cosmetic dermatologist.
Three brains are better than one, especially when they include expertise in artistry, social responsibility and state-of-the-art science in one chic, yet conscious package. As such, the W3LL PEOPLE founding Beauty “Dream Team” is equipped to conceive, design and produce the best cosmetics in the world. Our multi-disciplinary approach produces unusually effective products that don’t compromise on performance or health. Truly, W3LL PEOPLE represents the future. #BEW3LL

Perfectly Purple Smokey Eye Tutorial

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Looking to stand out in the crowd, Brave Beauty? Festival season is upon us, and we have to admit that we enjoy the people watching and style peeping just as much as the on-stage acts. Elevate your festival look this year with this simple twist on the smokey eye using our plant-based, non-toxic, good-for-you Hypnotist Eyepencil and Expressionist Mascara in, you guessed it…Pro Purple! Compliment with a touch of pink and glow, and you’re ready to rock the scene this season. Below are quick step by step tips to achieve the look.

1. It’s All About That Base
Did you know that our Bio Correct Multi-Action Concealer is not only amazing at concealing blemishes or under-eye circles, but is also a great eyelid primer? Swipe it from lashes to brows and tap into place with the pads of your finger.

2. Sweep it On
Next, set the entire area with our Bio Brightener Powder. This will help set the concealer and even out your skin tone. As it warms up and blends naturally into skin it offers a beautiful satin finish thanks to the crushed freshwater pearl powder!

3. Walk the Line
Use our Hypnotist Eyeliner in Plum on the eye lids starting at the lash line and coloring up to cover about half your eyelid. Don’t worry about being perfect with your lines. Next, use the basic eye brush to smoke the line out using small circular motions and working the color toward the outer corner of the eye. You’ll love that this best selling eyeliner is free of harsh adhesives, glides on effortlessly, and blends into the perfect smokey eye thanks to an all-natural formula containing jojoba oil. Blend the remaining product left on the eyeshadow brush lightly under your bottom lash line.

4. The Next Dimension
Amp up the look using our Nudist Multi-Use Powder Duo includes two powder colors that create the perfect blush and highlighter as well as gorgeous eye colors! Use Nude Blush in the crease of the eye and corners of eyes for a colorfully dramatic affect. You can pop Nude Glow onto the center of lids and underneath the brow for a sexy highlight.

5. The Show Stopper
Finish this look with two coats of our award-winning Expressionist Pro Mascara in purple! The high-tech rubber-bristled wand will help separate and lengthen lashes, while the all-natural, adhesive-free formula nourishes lashes with sunflower seed oil and adds an additional pop of purple to your look.

Now get out there, move to the music and get GLOWING! We can’t wait to see the nontoxic festival looks you create with your favorite W3LL PEOPLE products! Tag us on Instagram @W3LLPEOPLE and using #BEW3LL!

Get the Look: Kesha

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Create Kesha's 2018 Grammys look using all-natural, nontoxic beauty products from W3LL PEOPLE!

There were more than just a few shining moments during the Grammys on Sunday evening! The bright spot for us was seeing Kesha, in all her glory, rocking both the red carpet and the stage with a beautiful message of forgiveness and empowerment. Count us way in!

We were inspired to take a few beauty pointers from this icon and were most inspired by her brown smoky eye, extra fluffy lashes and perfectly pink lips! Follow along while we show you how to recreate this look using our plant-based, nontoxic, good-for-you cosmetics!

STEP 1: Start out by perfecting Kesha’s full-coverage look with our Narcissist Foundation Stick. Using the stick, apply it directly to skin. Start at the center of your face, then use a foundation brush and downward pressing motion to press the coverage in and blend outwards to the edges of the face.  And then dab onto any other problem areas.

STEP 2: Correct any dark circles or blemishes (we all gottem), using our Bio Correct Concealer. This power-packed natural wonder provides serious coverage, but also helps de-puff, brighten and improve skin’s texture. Focus on the inner corners of the eyes, where it is usually the darkest, then blend outwards across the under-eye area.

STEP 3: Apply a light layer of our Altruist Mineral Powder to help set the base and make this look full-coverage and matte. You can also swipe a small amount across your lids to help even out eyelid color and prep them for eye makeup.

If you are oily, rely on our Realist Setting Powder to set those areas and help absorb oil throughout the day. Simply dust a layer onto your T-zone or any other areas that tend to be more oily.  Oily lids sometimes, too? Dust a bit across your eyelids if you have creasing problems and press some under the lashline to help prevent smudging from eyeliner or mascara!

STEP 4: Use our Bio Bronzer Powder to help get Kesha’s simple, smoky eye. Focus it in the crease of the eye and use circular motions to blend the color. Then use the tip of your eye brush to gently press color into the lower lashline.

Use the edge and not the tip of our Hypnotist Eyepencil in brown to do short thin strokes on the lash line (halfway across the lid) then get a basic eye brush to diffuse the color. Go from the outer corners to the inner corner. Use this same technique on the lower lash line. You can also use our Hypnotist Eyepencil in brown to fill in and shape your brows!

STEP 5: To achieve Kesha’s fully defined lash look, swipe on a few of our Expressionist Mascara Black! Make sure to go with the natural flare of the lashes (outer corner: pull towards the ears, inner corners: pull towards the nose), then use the tip of the mascara wand to define the lower lashes. The state-of-the-art rubber-bristled wand has little teeth that will help apply without getting too clumpy. If you prefer the doll-like effect of Kesha’s lashes, you can use fingers to gently pinch them together for a chunkier look.

STEP 6: Grand finale! Finish this look with our Nudist Multi Use Stick in Nude Berry #10. Use a foundation brush to apply this cream blush onto the center of the cheek and pull back to the cheek bones. Diffuse any color using the clean side of the brush or the tip of the brush.

For your pout, grab a lip brush for a more precise application and apply the Nudist Multi-Use Stick in Nude Berry #10! It’s a multi-tasking product that adds color to cheeks, eyes and lips!

Recreate the look yourself and share it with us on Instagram @W3LLPEOPLE with hashtag #BEW3LL for a chance to be featured!

Expressionist Pro Blue and Purple Sale

W3LL PEOPLE Expressionist Mascara - 100% cruelty-free, petroleum-free, paraben-free, gluten-free, coal tar-free, aluminum-free, fiber-free, and clump-free!

A beautiful thing happens when you coat your lashes with a wash of color. If done right, colored mascara should enhance your natural eye color, making your iris look more vivid and bright, but it can enhance your entire look and is an fun way to freshen your beauty routine for spring!

Our series of Expressionist Mascara includes Pro BluePro Brown, and Pro Purple. Like our fan-favorite Expressionist Mascara Pro Black, our colorful new additions are formulated without harsh artificial chemicals or petroleum derivatives. Right now Pro Blue and Pro Purple are 50% off! The discount is taken at checkout and there is no code require.

All four of these beautiful mascaras are 100% cruelty-free, petroleum-free, paraben-free, gluten-free, coal tar-free, aluminum-free, fiber-free, and clump-free! Unlike conventional mascaras, ours nourishes your lashes with a synergistic botanical blend while hyper pure mineral pigments create bold color!

New colored mascara from W3LL PEOPLE! Nontoxic, cruelty-free, petroleum-free, paraben-free, smudge-free and loaded with mineral pigments for bold color!

Our Beauty guidelines suggest that purples and plums will make blue or green eyes look more vivid and vibrant, while blue mascara will bring out the gold highlights in brown or hazel eyes. The brown formula works for everyone, is a softer option than black, and is rumored to help you look younger and fresher! But we love to break the rules, so we encourage you to try out whichever color looks the most appealing to you—-each one looks beautiful on any eye color!

Which Expressionist Mascara will transform your look this spring? Show us how you are wearing them on Instagram by tagging @W3LLPEOPLE and #BEW3LL #Mascara!

New colored mascara from W3LL PEOPLE! Nontoxic, cruelty-free, petroleum-free, paraben-free, smudge-free and loaded with mineral pigments for bold color!

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