Author Archives: W3LL PEOPLE

About W3LL PEOPLE

W3LL PEOPLE (well people) an uncommonly beautiful trio: Makeup Guru, Cosmetic Dermatologist and Treehugger. Together we combine the best in artistry, technology and social responsibility. We handcraft premium quality, natural and organic makeup that's sexy as sin, but pure as a saint.

W3LL PEOPLE

Bridal Beauty Using Natural Makeup from W3LL PEOPLE

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Bridal Makeup: create a natural, healthy and nontoxic wedding day looking using products from W3LL PEOPLE.

You’ve said yes-to-the-dress, sampled the cake and booked the photographer, so now it’s time that we sit down and talk about you, m’dear!

Your wedding will be one of the most remembered and talked about days of your life. The photos will grace your memory, Facebook page and walls for years to come, so it’s no wonder that we put tremendous pressure on ourselves to look our best when we say “I do”. Unfortunately a lot of these practices come with a hefty list of toxic ingredients in tow. Professional manicures, loads of hairspray, spray tans and even your makeup products can come with harsh ingredients.

Bridal Makeup: create a natural, healthy and nontoxic wedding day looking using products from W3LL PEOPLE.

Most brides are concerned about performance and long-wear when it comes to their wedding day look. Rest assured, your wedding day makeup look can be glamorous, high-performing, and good-for you! Today we’re showing you our go-to look for green beauty brides!

Bridal Makeup: create a natural, healthy and nontoxic wedding day looking using products from W3LL PEOPLE.

We start this look with our Altruist Foundation Powder. For most brides, especially summer brides, powder foundation will offer a photo-ready finish that lasts all day. Our Altruist Foundation Powder is infused with freshwater pearl powder, which allows this creamy powder to warm up and melt into your skin offering a dewy, satin finish that helps absorb excess shine throughout the day. Your makeup will look hydrated and flawless, but never too dry or matte.

Next, we transform you into an iconic Blushing Bride with a simple swipe of our Nudist Multi-Use Cream Stick in Nude Rose. Simply swipe the stick onto the apples of your cheeks and blend upward for a wash of soft color that looks natural and timeless. The Nudist Multi-Use Cream Stick can also be used on lips and eyes! Try applying it to lips for a perfect wedding day pout!

We will finish our green beauty bride with two coats of our Expressionist Mascara in black. Most brides will find themselves reaching for a waterproof mascara, especially if they plan to shed a tear (or just full-out ugly cry, no judgement here!). But our advice is to instead rely on a healthy, nontoxic formula that is gentle on both eyes and lashes. Keep a tissue handy, and if you tear up or cry, gently press the tissue against your eye to absorb the tears before they turn into running streaks. Non-waterproof mascara can easily be reapplied, so that your lashes look fresh and full, versus waterproof mascara that will likely clump your lashes together or get spidery if reapplied.

Bridal Makeup: create a natural, healthy and nontoxic wedding day looking using products from W3LL PEOPLE.

To take the look from everyday to “the best day of your life” apply a highlighter. Not only will it add dimension and a lit-from-within, ethereal glow, but highlighter looks beautiful in photos! Simply apply a swipe of our Bio Brightener Stick to the apples of your cheeks and around your orbital bone.

Those four products are all you need to create a beautiful, natural look! Stop there, or finish with these additional suggestions to increase the glam:

  1. Swipe your lips with our Bio Extreme Lipgloss, which naturally plumps lips and fills in fine lines.
  2. Line your eyes with our Hypnotist Eye Pencil for a more defined eye, or smudge the line for a perfect little daytime smoky eye.
Bridal Beauty: creating a perfect wedding day looking using natural, clean, vegan products from W3LL PEOPLE!

The Power of Pearl Powder

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The Power of Pearl Powder: the health benefits of pearl powder in skincare and cosmetics | W3LL PEOPLE

Hold on to your makeup bag, natural beauties, because we’ve got some exciting news! W3LL PEOPLE is infusing luxurious Freshwater Pearl into our cosmetics to boost radiance and collagen production!

Crushed Freshwater Pearl Powder can now be found in our supercharged Altruist Foundation Powder, Narcissist Foundation SticksRealist Setting Powder, Bio Bronzer Powder and Bio Brightener Invisible Powder. This lustrous ingredient is sustainably sourced and is packed with age-defying benefits for your skin.

Pearls have been prized for centuries as adornment, but did you know they have also been valued for their ability to condition and perfect the complexion? Precious Pearl Powder is nutrient dense and has been used for thousands of years in facial treatments across cultures in Egypt, China and Japan (the Geisha have long cherished pearl powder as one of their best kept beauty secrets).

All that sounds great, but is there any science to back up the ‘power of the pearl’? The answer is definitely yes! Pearls are a potent antioxidant that help restore your body’s super-critical enzymes and reduce peroxidation. Pearls also contain polysacchariddes, 17 amino acids, more than 30 trace minerals and vital proteins which help stimulate the body’s regeneration of collagen (which is what keeps your skin looking youthful). The science behind pearls is exactly why this natural wonder is now a key ingredient in our makeup collection.

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If you loved our cosmetics before, you’re going to be stunned by these remixed and remastered formulas. Our pearl-packed makeup will improve your natural radiance and offer more therapeutic skin benefits than ever before. You’ll find them to be creamier, with beautiful satin finishes that leave your skin hydrated and glowing. Our favorite facet of pearl powder is it’s ability to create a subtle, soft focus effect that blurs lines and diminishes imperfections, naturally.

Do you believe in the power of the pearl? Try one of our newly improved products and see the results for yourself! Shop W3LLPEOPLE.com then share your experiences and reviews with us on Instagram @W3LLPEOPLE and using #BEW3LL.

Dump Your Junk

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Dump Your Junk: how to upgrade your beauty and skincare routine to products that are safe, healthy and natural | W3LL PEOPLE

If you’ve been telling yourself that you’ll make the switch to nontoxic beauty products there is no better time than this week! Honor mother earth on Earth Day by making a commitment to products that are healthier for you, and her. To get you started, we rounded up some of our favorite green beauty tips to help you officially Dump Your Junk and make the switch to safer products. So, empty your drawers, vanity and makeup bag and read onto to discover how easy it is to adopt a green, clean, nontoxic routine!

Dump Your Junk: how to upgrade your beauty and skincare routine to products that are safe, healthy and natural | W3LL PEOPLE

Beauty starts from within, so we’d be remiss if we didn’t mention the importance of health from the inside, out. Our Austin team is blessed to be neighbors with Juice Society. Their high-quality, organic, cold pressed juices  help keep our skin glowing and our immune systems strong. We love that they create a plant-based product that is sustainably sourced. If you aren’t in Austin we are willing to bet that there is a fresh juice place near you. Check one out, and drink up!

Dump Your Junk: how to upgrade your beauty and skincare routine to products that are safe, healthy and natural | W3LL PEOPLE

Glowing skin is always in. Having skin that not only looks healthy but is healthy is largely dependent on a dependable, effective skincare routine. We are longtime fans of Osmia Organics. Just like your favorite W3LL PEOPLE cosmetics, all of Osmia’s products are free of parabens, phthalates, sulfates, petrochemicals, and synthetic color or fragrance. We love the gentle cleansing (and natural, clean smell) of their Rose Clay Facial Soap, a must have for any eco-beauty bag.  The kaolin clay in this cleanser instantly hydrates and helps heal the skin. At night, follow it with their Active Gel Toner, and then layer the Restore Facial Serum over the top. In the morning, start the day right with a light layer of their Purely Simple Face Cream before our nontoxic beauty products.

Now that you’re radiating health from the inside out, it’s time to enhance your natural beauty using a few of our supercharged, plant-based cosmetics! The full line is EWG verified, so you can feel confident your making a truly qualified choice.

Start with a good foundation. Don’t be shy, when it comes to making the switch to safer beauty, foundation is one of the most important steps, but often one that women hesitate to make. We all have our favorite foundations and switching to something new can be difficult. Not only do you need to find a formula that works for you, but also the perfect shade. We’ve created our Foundation Selector to help make the process easy. Foundation is a product that most people apply to their entire face so finding a product that is healthy, nontoxic and also treats your skin with botanical ingredients is key. Our Altruist Foundation Powder has been re-formulated to treat your skin while you wear it, with an combination of green tea, freshwater pearl powder and aloe. Plus, a dose of zinc helps protect your precious skin from environmental damages. If you’re a cream foundation loyalist, try the Narcissist Foundation Stick. Packed with nourishing plant based botanicals, our new breakthrough formula delivers a weightless, satin, soft-focus finish while balancing skin tone and diminishing imperfections.

Dump Your Junk: how to upgrade your beauty and skincare routine to products that are safe, healthy and natural | W3LL PEOPLE

 

Take your foundation up a notch by adding an effortless contour using our Natural Highlight + Contour Duo. Sweep the cream bronzer under your cheekbones, jawline and along the sides of your nose to instantly shape and add sun-kissed color (see our tutorial on Nontouring for even more tips). Next, get your glow on by adding a pop of luminous shine using our cream Brightener. Apply it to the very center of your cheeks, your orbital bones, or even above the arch of your brows for a radiant glow! If you’d like to add an additional pop of color we recommend our Nudist Multi-Use Cream Stick (pictured here in Nude Peach) to add a pop of color to the apples of your cheeks.

We know our skin absorbs the products we put on it, but don’t forget about the products you put near your precious eyes (those are important!) or on your lips (which usually end up being consumed). Perfecting a clean eye look is easy with our Expressionist Liquid Eyeliner, and award-winning Expressionist Mascara. This dream team provides you with the long-lasting performance you expect, the lush lashes you desire, and an ingredient list that is free of coal tar or skin aging adhesives. Finish your nontoxic, cruelty-free beauty beauty routine with a quick swipe of our Nudist Colrobalm. The love child of a lip stick and a lip balm, The Nudist gives lips a subtle boost of color and shine plus penetrating, nourishing hydration. Rich in organic omega oils and aloe, this luxury lip treat leaves stressed lips soothed, supple and protected!

Ready to make the switch to #BEW3LL? We’re here to help with 25% OFF  W3LL PEOPLE Cosmetics Friday, April 21st – Sunday, April 23rd, at both Austin Studios and on W3LLPEOPLE.com!

If you’re in the Austin area,  join us on Earth Day (Saturday, April 22nd) at one, or both, of our W3LL PEOPLE Studio locations. We’ll be hosting an exclusive MEET THE MAKER EVENT featuring a clean beauty mixer and consults with W3LL PEOPLE Co-Founder Shirley Pinkson and Dr. Sarah Villafrank, the founder of Osmia Organics. Get all the details and sign up for a personal consultation with the founder here.

Share your upgraded beauty routine with us on Instagram at @W3LLPEOPLE!

Healthy Makeup Swap: Our Nudist Colorbalms

Healthy Makeup Swap: trade in your Bobbi Brown Extra Lip Tint for W3LL PEOPLE's Nudist Colorbalm, infused with jojoba oil, sunflower seed oil, carrot seed oil, chamomile and aloe.

Did you know that the average woman consumes between 4-7 pounds of lip products over the course of her lifetime? The average application is around .06 grams, and unless you wipe it off onto a napkin that product either ends up absorbed through your skin, or consumed as you eat that sandwich or inadvertently lick your lips throughout the day. The lesson: what we put on our skin (no matter what the product is) ends up in our system. We need to make sure all the products we use are healthy and safe.

Meet our Nudist Colorbalms, which make one helluva healthy replacement for all of your toxic lip products. Conventional lipsticks often contain lead, arsenic and mercury (yuck!).  Our Nudist Colorbalm is a true 3-in-1 multi-action product. They moisturize like a balm, add color like a stain, and treat lips throughout the day or night like your favorite lip mask.

Nudist Colorbalms are the love child of a lipstick and a lipbalm. They are designed to look phenomenal with a hint of color ranging from clear to deep berry and also to provide penetrating hydration. These gorgeous little beauty balms contain 70% organic content, are EWG verified as well as USA Organic Certified. Check the ingredient label and you’ll find plant-based power from jojoba oil, sunflower seed oil, red raspberry seed oil, carrot seed oil, chamomile and aloe. What you won’t find are any of the crappy fillers, harsh chemicals or parabens. This luxury lip treat leaves your stressed lips soothed, supple and protected.  Clothing is optional.

Get your Nudist Colorbalm today and share a photo with us on Instagram by tagging @W3LLPEOPLE and #BEW3LL.

Get the Look: Michelle Williams

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Along with some winning blunders and bloopers at the Academy Awards (and ohmygosh that ending, right?!) was the adorable fact that Michelle Williams and Emma Roberts showed up to the big event in similar dresses — both in figure flattering designs that were black on top and cream on bottom with plunging necklines. While both women looked remarkable, we couldn’t stop staring at Williams — whose look was elegant, clean and simple but showcased her best features — healthy, glowing skin and beautiful eyes.

The secret to Michelle’s natural makeup look is to keep your product list small, and opt to layer products with hydrating ingredients for skin that is dewy and glowing. To get started recreating Michelle’s look using our safe, cruelty-free, nontoxic products — our W3LL PEPOLE co-founder suggests you even out the skin tone, neutralize dark circles and quickly cover blemishes with our Bio Correct Multi-Action Concealer.

Not only does it effortlessly cover those little imperfections, Bio Correct also treats your skin with a formula that helps depuff through the use of coffee and protects skin with a dose of coconut oil and anti-aging peptides! If you prefer more coverage on top of the concealer we suggest buffing skin with our re-imagined Altruist Foundation Powder. This updated supernatural formula breathes with your skin thanks to featherlight, triple-milled pigments that are infused with organic aloe and freshwater pearl powder. This game-changing foundation warms up to your skin to provide a flawless, soft-focus finish.

Next, add a a subtle wash of creamy color to the apples of cheeks using the peachier shade from our Nudist Multi-Use Duo! Keep it subtle so that the color isn’t too overwhelming—the true secret to getting a glow like Michelle’s is with highlighter. We love our Bio Brightener Stick, which has the perfect champagne tone that looks great on every skin tone and isn’t too sparkly. The cream formula allows for a flawless blend with the foundation and blush and offers a hydrated finish. Press it onto the center of the cheeks and sweep it up around the orbital bone. But don’t feel like you have to stop there – this fan favorite is also great applied down the center of your nose, just above or below the arches of your brows, or even across your décolleté and shoulders.

To finish recreating Michelle’s look go with a sophisticated but simple eye! Start by applying a thin black line right at your lashes using our Expressionist Liquid Eyeliner. To achieve a tight line with our Expressionist Liquid Eyeliner, use only the very tip of the felt-tipped brush and dot just along the lash line. Then add a double coat of our Expressionist Mascara to get lashes that are extra lush and fluffy. To help lengthen and separate your lashes hold the rubber bristles of the Expressionist Mascara brush at the very base of your lashes and extend with long upward strokes to coat from root to tip. Now that you’re glam and glowing we hope you have somewhere fancy to go!

If you recreate this look be sure to share it with us on Instagram tagging @W3LLPEOPLE and using hashtag #BEW3LL!

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