W3LL PEOPLE just received editorial coverage in the September 2009 issue of Austin Monthly.  The Universalist stick was featured for its multitasking abilities, which is a godsend for those of us who want toxin free beauty in a flash. 

The caption reads:  ”One simple stick gives you color anywhere you want it–eyes, cheeks or lips.  Color options vary”

Don’t forget, you can purchase your own hardworking, timesaving Universalist stick from the comfort of your home, or while at work!  Now that’s multitasking…

Be W3LL!

W3LL PEOPLE Naturalist, Illusionist, and Hedonist in our groovy new eco-friendly packaging

W3LL PEOPLE is proud to unveil brand new packaging that’s as eco-friendly as the cosmetics inside.  

The sleek new packaging is made from 100% Post Consumer Recycled Plastic and we couldn’t be happier.  In fact, if you bring in your old W3LL PEOPLE aluminum jar, we’ll switch it for a new jar AND give you 10% off your purchases as our way of saying thank you. 

Come visit us and do your part to save the planet, while also saving some money!  Now that’s a no-brainer.

Be W3LL!

Narcissist Mineral Foundation Stick

Hot on the heels of our first anniversary, W3LL PEOPLE is proud to unveil the Narcissist Mineral Creme Foundation Stick, the latest addition to the Karmic Beauty Collection.   

Narcissist is full of skin enriching ingredients such as pomegranate, reishi mushroom, and bayberry. But let’s take a moment to talk about what’s NOT in the Narcissist stick.  Narcissist, much like the entire W3LL PEOPLE Line, is free of parabens, petrochemicals, mineral oil, PEGS, phthalates, sulfates, and other toxic, yucky ingredients that don’t belong anywhere near your face or body.  

For those of us that want precise, controlled coverage in their makeup, Narcissist is a godsend.  Combined with the Universalist stick, you can create a naturally gorgeous look in minutes, with the added peace of mind that comes with W3LL PEOPLE’s toxin-free philosophy.

And speaking of gorgeous, Sophie Ulano and her website, Gorgeously Green, just scooped the Narcissist stick as one of her “Fresh Picks”.  Sophie’s mission is to promote the benefits of living eco-friendly in all aspects of life, one of which is through beauty products.  W3LL PEOPLE and Gorgeously Green definitely see eye to eye when it comes to eco-friendly, sustainable living, and it is truly an honor to receive her seal of approval, not once but twice!

Visit our flagship store in Austin to see which shade of Narcissist fits you best.  And if you’re outside of the Austin city limits, don’t fret!  W3LL PEOPLE products will be available for purchase online very soon!

Chemical vs. Natural Sunscreens:

 Natural sunscreens use a physical barrier such as zinc oxide or titanium oxide to block UV rays. Natural sunscreens are generally less irritating and less allergenic, as chemical agents are often irritating to the skin and toxic to the body. Chemical sunscreens actually absorb UV rays and neutralise them in the skin tissues. Unfortunately, chemical sunscreens are prevalent in cosmetics and skin care. 

The agents used to neutralize the UV rays can actually be carcinogenic. Look out for sunscreen agents such as octyl-methoxycinnamate, octyl-dimethyl-PABA, benzophenone-3, homosalate, and 4-methyl-benzylidene camphor.  The higher the SPF, the more toxic the sunscreen. Natural sunscreens are physical blocks that sit on the skin and do not need to be reapplied. Chemical sunscreens, however, rely on the chemical properties and thus need reapplying every few hours as the ingredients become inactive… let’s think twice about that one.

Natural sunscreen agents that use zinc and titanium minerals are better for both health and beauty. Titanium, when used for sunscreen purposes, is coated so that it does not penetrate the skin but rather performs as a shield. Zinc, as well as its sunscreen benefits, has other benefits such as anti viral and healing properties, which is of enormous benefit to the skin. It is anti-inflammatory, making it good for sensitive skin, and anti-bacterial, making it good for acne-prone skin. Many chemical sunscreens clog the pores, while natural sunscreens actually soothe, nourish and protect the skin.

The Value of SPF 

SPF is defined as how long the sunscreen is active for in terms of how long it takes a person to burn.  For example: if it takes you five minutes to burn without wearing sunscreen, then it will take you 75 minutes to burn when wearing SPF 15. (burn time X SPF # = sunscreen duration).  It is often times marketed that a higher SPF value provides better protection from the sun, when in fact there is a very small difference between SPF 15 and SPF 30.  The UV filtration of a SPF 15 is 96% while the UV filtration of SPF 30 is only 2% more at 98%.